As Jason and Kylie Kelce grapple with their new level of fame — due to brother Travis Kelce’s high-profile romance with Taylor Swift — the couple are making the choice to “scale back” on sharing as many photos of their kids.
Jason and Kylie, who tied the knot in 2018, have three daughters together: Wyatt, 4, Elliotte, 3, and Bennett, 1. While the couple share the occasional photo of their girls on social media, they have now made the decision to be more restrictive in what they put out in the world — and explained exactly why in a recent interview with Today.
“We were showing a lot of our kids early on on the show, not a lot, but a few clips. And Kylie and I have made a conscious effort that we want to scale back a little bit there,” the former Philadelphia Eagles center, who retired earlier this year, told the outlet.
While Jason, 36, and Kylie, 32, always strive to be “as authentic and open as possible” in the limelight, “I think there’s a point where … showing the kids is good — but there’s another point where you don’t want to do too much of that,” the New Heights cohost noted. “For us, we’ve come to the realization, let’s not put them out there that much at this young of an age.”
It can be a difficult line to walk, Jason — who does divulge stories about his personal life with Travis, 34, on New Heights — told Today.
“Obviously, there are boundaries within anybody’s life. You’re always navigating that, between your personal lives … what you want to share from a team perspective, when it’s acceptable, interactions you have with teammates, with friends, with coaches. There’s a line to balance,” he shared.
Jason Kelce poses for a photo with Kylie Kelce during the Kelce documentary premiere at Suzanne Roberts Theater on September 8, 2023 in Philadelphia, Pennsylvania. Jason revealed in June 2024 that the pair are intentionally going to ‘scale back’ photos of their three children on social media.
Cooper Neill/Getty Images
That’s why he and Travis have implemented their “golden rule”: “If somebody else was sharing this information about us, how would we feel?” Jason explained.
As for how Kylie is teaching their children about “stranger danger” — the couple were notably harassed by a fan who became irate when Jason refused to take a photo with her while going to dinner with Kylie — “I just always remind them before we go into any public space that if they don’t want to say hi to anyone, they don’t have to, but they must remain with Mom, Dad, or one of our other trusted adults,” she told Today in an interview earlier this month.
While the proud parents are appreciative of fans — they “want our girls to see that kindness and feel that love,” Kylie acknowledged, they are “toeing a fine line of making sure that [our daughters] understand safety measures, as well as being friendly individuals.”‘
Uncommon Knowledge
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Newsweek is committed to challenging conventional wisdom and finding connections in the search for common ground.
